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Zohair Khan at Invisible Technologies

Katy & TheoEpisode 7 of How They Made It6 min

How They Made ItEpisode 76 min · Katy & Theo
0:00-6:17

In the app you can ask Katy about anything mid-episode, then it picks back up.

A finance kid from Frisco, his dad's LinkedIn plea, and the hottest job title in software.

Transcript

Katy

January twenty twenty-five. A man named Nasir Khan posts on LinkedIn. And it starts, "Attention LinkedIn Network!" He's looking for a summer finance internship... for his son.

Theo

Oh no. Dad posted.

Katy

Dad posted. "Zohair is a talented sophomore at the McCombs School of Business." A BBA in Finance, minor in Computer Science. "Your assistance and connections would be invaluable."

Theo

That is so sweet and so painful at the same time.

Katy

Here's why I love it. Nineteen months later, that kid is a Forward Deployed Software Engineer in New York City at a company valued at two billion dollars. And the question I want to answer is... what IS that job? Because the title sounds made up.

Theo

It does sound made up. "Forward deployed." Like he's being airdropped somewhere.

Katy

You're not wrong, actually. Hold that thought.

Theo

Okay, but wait. Finance. McCombs. That's the Goldman track, the investment banking track. How does a finance kid end up writing software?

Katy

The computer science minor is the tell. And if you scroll back further, there's a post from October twenty twenty-three. He's a freshman. He's at UT Dallas, at an AT&T event called Career Advice for Freshman, and he writes this very earnest thank-you note about resumes and "making yourself a unique candidate to possible employers."

Theo

He's writing LinkedIn posts as a FRESHMAN.

Katy

He's playing the long game at eighteen. And the other thing he does, March twenty twenty-five, is he co-founds something called the Muslim Professional Society at UT Austin. He's the founder and president.

Theo

What does it actually do?

Katy

Their site says it supports Muslim students in career growth through a values-driven community, guided by Ihsan. Hands-on projects, workshops, networking, split across three tracks: health, engineering and computer science, and business. And there's a whole roster of people — a vice president, a technical projects director, a consulting director, a client relations lead.

Theo

That's not a club. That's an org chart.

Katy

It's an org chart. He built an organization before he had a job. Now. Invisible Technologies. Founded twenty fifteen by a guy named Francis Pedraza, a Cornell grad whose FIRST company was a goal-tracking app called Everest, backed by Peter Thiel.

Theo

Backed by Thiel and it still died?

Katy

Shut down in twenty fourteen. Users just stopped coming back. Pedraza told Inc. his main takeaway was, quote, "Have a business model." He was joking. Mostly.

Theo

Brutal.

Katy

So Invisible becomes his answer. The idea: break a customer's messy processes into little steps, like Legos. Automate every Lego you can. And where the software can't do it — stick a human in that slot.

Theo

Investors must have loved that. Humans aren't scalable.

Katy

They hated it. VCs told him "services" was a dirty word. They wanted recurring revenue, high margins, infinitely scalable from day one. And instead of changing the pitch... Pedraza decided he'd found a blind spot.

Theo

He just... ignored them?

Katy

Then March twenty twenty, pandemic hits, DoorDash calls. They need restaurant menus and pricing imported, fast. Invisible's case study says onboarding sped up two hundred thirty-three percent. After twenty twenty-two they're doing human-feedback data to train ChatGPT. By twenty twenty-four: a hundred thirty-four million in revenue, number two fastest-growing AI company on the Inc. five thousand. September twenty twenty-five, a hundred million raised at a reported two billion valuation.

Theo

Okay. So back to the weird job title.

Katy

Invisible's own paper on it says the term comes from the military. Units stationed close to the front line for faster response and intelligence. Proximity to the problem leads to speed of solution. Palantir popularized the software version.

Theo

So he's embedded inside the client's company.

Katy

Scoping ambiguous problems. Prototyping AI workflows. Their job posting literally says "translate messy real-world constraints into elegant engineering solutions." And their Field CTO in Europe, Guillaume Esnou, describes the role as — a very good "jack of all trades" who understands the client's business, the product, AND can code.

Theo

Huh. So the finance-plus-CS thing isn't a compromise. It's the whole qualification.

Katy

That's the payoff. Esnou says it himself — a pure engineer might not be able to talk to the business, and a consultant who doesn't code can't make quick changes. The value is the seam between them.

Theo

Which is exactly the kid who ran a club with a client relations lead AND a technical projects director.

Katy

August twenty twenty-six. He starts. New York. Engineering and Technical. The company he joins has three to four thousand people across a hundred and eight countries.

Theo

From dad's LinkedIn post to that, in a year and a half.

Katy

And here's the lesson I'd actually steal. Pedraza got told his model was wrong and heard "blind spot." Zohair got told pick finance or pick engineering, and didn't pick. The hottest job in software right now is literally defined as the gap between two things nobody wanted to be both of.

Theo

So the advice is... be unhireable in a specific way.

Katy

Be the translation layer. That's the job nobody can automate yet.

Sources

Katy and Theo researched this episode from these sources.

  1. Zohair Khan
  2. Muslim Professional Society - UT Austin
  3. How the hottest job in software radically speeds up time to value for AI
  4. About Invisible Technologies | We Make Enterprise AI Work
  5. On Wenseday October 11th, I had the privilege of attending AT&Ts Career Advice for Freshman, a wonderful program held at JSOM. This event was remarkable, helping me get more insight into how … | Zohair Khan
  6. How Francis Pedraza Built Invisible Technologies Into a $2 Billion AI Unicorn
  7. Attention LinkedIn Network! 🌟 I'm on the lookout for summer internship leads in Finance for my son Zohair Khan, a talented sophomore at the McCombs School of Business, University of Texas at …
  8. Software Engineer (Forward Deployed) at Invisibletech
  9. Report: Invisible Business Breakdown & Founding Story | Contrary Research
  10. Invisible Technologies